Well in 2008 the Polaroid company discontinued production of their instant film. This left a lot Polaroid enthusiasts without a place to acquire the film. Where to buy? eBay? The film was gold and was selling for the price of gold!
The Impossible Project, formed by a group of European Polaroid fans and ex-employees, worked hard as a labor of love to bring back the film. The results? They will start producing film and some Polaroid Instant Cameras in 2010! A new digital Polaroid will also be on the market.
Prada birthday shoes, N. 3rd & Bedford, Williamsburg, Brooklyn photo credit: Porter Hovey Polaroid Project
Their die-hard fans are thrilled. Take Porter Hovey for example. Porter is a photographer and has a fabulous blog, the Porter Hovey Polaroid Project , where she shares Polaroid photos that she's been shooting for 4 years. She's a young hipster on the east coast and has a love for the good old Polaroid.I'm thrilled that the Polaroid is coming back. Just shows that we still crave nostalgia in spite of these digital times!
photos from Porter Hovey Polaroid Project